Courtesy of Pizza Hut
For the 40th anniversary of its BOOK IT! ® program Pizza Hut is giving away ONE MILLION FREE PERSONAL PAN PIZZAS during National Book Month this October 2024.
For the First Time Ever, Pizza Hut Will Reward All Readers Across the Country with a Free Personal Pan Pizza (with $8 minimum purchase)* as Part of National Book Month Celebration.
I think any millennial from the United States remembers the Book It! program and getting those free lil’ pizzas every month or so. Arguably one of the best and most successful marketing programs of the last 50 years.
Pizza Hut has evolved the BOOK IT! program to suit modern educational needs, offering digital reading logs and virtual classrooms to make it even easier for schools and families to participate. The program remains completely free, encouraging parents, educators to sign up on behalf of their students at www.bookitprogram.com and ensure the tradition of reading – and the rewards that come with it – continues to thrive for future generations.
Some BOOK IT! facts for the 40th anniversary:
* Since 1984, it’s estimated that more than 1.5 BILLION pizzas have been awarded to young readers through the BOOK IT! program.
* From 2013 – 2023 alone, Pizza Hut gave away more than 56 million Personal Pan Pizzas – enough to stretch from coast to coast in the U.S. twice!
* In the past, United States Presidents have shared their support for the brand’s mission to inspire reading among the country’s youth, including President Ronald Reagan.
* From 2019 – 2023, Pizza Hut expanded its program by partnering with First Book, a non-profit designed to offer books at a discount or for free for educators who serve kids in Title 1 schools, to better support children of all backgrounds to help them succeed. In just five years, the partnership has impacted more than 391,000 children at these schools.
Happy Reading and Pizza-ing!
Enjoy this? Find it useful?
Please consider supporting bblloobb on Ko-fi!
